Luna still runs the house: what America’s pets told us in 2025

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Be she little and furry, or husky or feline, Luna is still the boss.
For the fifth straight year, the name topped the list for both dogs and cats, according to Embrace Pet Insurance’s 2025 recap, released Thursday.
Bella, Charlie, Lucy, Milo, Leo and Oliver refuse to leave the charts, while Teddy nudged his way into the dog Top 10, replacing Coco. Cat names shifted faster: Mochi and Pepper debuted, pushing out Simba and Nala and confirming that food names are no longer quirky—they’re standard-issue.
The fastest-rising names — Azula, Miso, Stormi, Cinnamon and Tofu — sound like a dinner order or a baby shower invite, which tracks. Human names such as Olivia, Emma, Levi and Luca are increasingly answering to “sit.”
Rankings of insured breeds held steady at the top, with mixed-breed dogs and domestic cats leading. But preferences are evolving. Mixed-breed cat coverage enrollments jumped 49% last year, while Bengals and Sphynx cats declined, hinting that pet parents may be favoring fewer high-maintenance health risks. Among dogs, Staffordshire bull terriers surged, while goldendoodles cooled off after years in the spotlight.
The vet visit tally tells the bigger story. Embrace processed 1.09 million claims in 2025, covering 93% of them. Common issues persisted — diarrhea, vomiting, ear infections — but the fastest-growing diagnoses were complex, reflecting better diagnostics and specialty care, Embrace said, not suddenly sicker pets.

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